H&M 2010 Fall campaign

For H&M’s younger and more casual line, Divided Models Abbey Lee KerShaw, Karmen Pedaru, Patricia van der Vliet, Bastiaan Ninaber and Josh Beech are featured in its fall 2010 ad campaign shot by Daniel Jackson. The campaign shows some of the key looks and items offered in the divided line. Some of the pieces are currently available in H&M stores and the  rest will be soon to come.

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